DeFeet Launches First Fully Traceable Ranch to Retail Wool Socks in the US
Third party certification guarantees products made from fully traceable Merino wool from ranch to retail in partnership with Shaniko Wool Company
HILDEBRAN, NC — October 30, 2023 DeFeet, the world’s first manufacturer dedicated to crafting sustainable, pro-level performance socks, has launched the country’s first-ever Merino wool versions of its Woolie Boolie™ and Wooleator™ Pro socks with the Responsible Wool Standard (RWS) logo on the packaging. The double RWS and NATIVA Regen-Shaniko certification guarantees sustainable practices from farm to finished product and a commitment to improve soil and water quality and protect biodiversity. READ FULL RELEASE HERE >